Visit The Dirt Forum for More Information

Author Topic:   sponsorship pricing
Dirt Maniac

Total posts: 170
posted December 19, 2004 11:41 AM  
i have heard about a scale that shows how much for each area of the car?
would anyone happen to have such a thing?

Dirt Forum Champ
Total posts: 5390
posted December 19, 2004 05:15 PM  
Maybe I'm doing it wrong but we put the Title sponsor on the hood, and both sides and write in the sponsorship agreement that no other sponsor will have a greater presence on the car than the title sponsor. Then we sell the remaining area's based on visibility on the track. meaning the passenger side is more valuable then the drivers side.....The trunk lid isnt a popular spot for sponsors but the tail piece is. We usually put "special thanks to" on the trunk lid and list out everyone who turned wrenches or made sandwiches to help out on the car. You gotta have a place to thank Mom and Dad somewhere.


Back to the Archives