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Author Topic:   Track Promotions
jammin
Dirt Administrator

Total posts: 3377
posted August 19, 2001 04:18 PM UIN: 16262997
How many of your local tracks do NO promoting of the track at all? I can not figure this out. For instance, we are in Arkansas, I have asked many of the tracks to submit results to us for display to promote themselves for free.....many of them do nothing. I do not understand it. I guess that most tracks do not see the internet as a way to promote themselves in a positive manner to let everyone know what is going on. Are the local tracks in your area this way? How can we make them see the importance of promotion? Promotion helps make better purses, which will pull better drivers and racing will be more competitive. It comes back to the owner in that they will sell more tickets this way. I am just a little discouraged....anyone got anything to add?

jammin

dirtracer4u2
Dirt Full Roller

Total posts: 42
posted August 19, 2001 10:00 PM
Our track does some promotions through their website. Unfortunately the site has been down for 4 weeks. They like so many other tracks are not taking the internet promotions seriously. Maybe it is better to not promote at all if they are going to stop updates mid season. I hope that this type thing isn't wide spread,it sends a bad message to those that rely on the net for info.
I have a theory of why some tracks won't send you the results to be posted. There are alot of message boards and forums out there and a great number of them are guily of poor taste and bashing. If a track were to give the results to one of the "bad" forums and they were posted then alot of people would assume there were some association between the two. Thus negative comments on the forum could have a impact on what people think of the track. I guess what I'm saying is that the tracks fear of bad publicity is strong enough to keep them away from promotions that they have little or no control over.
There is a solution. The Dirt Forum has broken the mold and shown that there can be a positive outlet for positive promotion on a forum. You just need to keep doing over and over what you have already done. In time the tracks will see that this forum is different and they will send their results.
The only other thing I can think of is what if you had at least one (or more) people at every track that could contact the management in person and explain what The Dirt Forum is and show them how to access it. This person(or persons) could also drum up support for the forum by making contact with others at the track. Sort of like a saleperson or a representative
These are just some of my thoughts. For the record I support The Dirt Forum and wish only for good things to happen to it. Hang in there

jammin
Dirt Administrator

Total posts: 3377
posted August 19, 2001 10:26 PM UIN: 16262997
Thanks so much DirtRacer. We want to get as many results on the board as possible for everyone. I personally love to keep up with the racers that I have raced against and have seen race. It makes it fun, simply because you are able to keep tabs on all the competition...he he. But on a more serious side, I wish all the members of the forum would let their tracks know that we will post their results and information, if they will only just email me them to me. Is there anyway to get any of the guys on the forum to let their tracks know about us? This forum is for us guys, if you can help show your track this site and let them know they are welcome to chat, talk and post dirt track info and results, then it will not only benefit you, but all the users on here. This is a help, help deal. It's only gonna get as good as you want it to get. You guys make up the body of this forum, I just keep it clean.

jammin

webmaster@thedirtforum.com

dirtracer4u2
Dirt Full Roller

Total posts: 42
posted August 20, 2001 07:06 PM
Jammin, How about drawing up an "about" page that could be accessed on the entrance page. This would allow all to see what the "mission" of The Dirt Forum is before they register. I'm sure that some turn away at the entrance page because they can't see the difference between this and other forums without registering and coming inside.
Also, would it be possible to put together some kind of promotional package or perhaps I should call it an instructional package that would have instructions, suggestions and guidelines? This "package" could be given to indiviuals or groups that would be willing to help promote The Dirt Forum at their track. I think alot of guys would help if shown how.......I would. DR4u2

jammin
Dirt Administrator

Total posts: 3377
posted August 20, 2001 07:17 PM UIN: 16262997
That's a very good idea. Give me a couple and I will see what I can come up with.

Thanks for the input.

jammin

hoganhomer
Dirt Roller

Total posts: 5
posted September 26, 2001 11:37 PM
That is a good idea. I don't know why any track owner would not promote. For years the only way to promote a track was a t.v. commercial,a newspaper add, or billboard. That covers only local areas. The dirt forum is world wide. Any track owner who doesn't believe this I challenge to raise their purse 1000$ dollars and advertise it on the web. If you don't have a lot more cars or a lot more people then don't use the dirt forum. I think you will be surprised, however, at the turnout you will get.

I believe that unless you are one of those backwood owners who just wants to see the cars "go fast and wreck" the web is a must now days for success!

jammin
Dirt Administrator

Total posts: 3377
posted September 27, 2001 04:35 AM UIN: 16262997
I have built these pages on the front of the forum....just check out the "What is The Dirt Forum?" and the "Calling all Dirt Tracks" Links on the front page of the site... www.thedirtforum.com

jammin

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